Cereal Box Artwork

Experimenting with Type

Progress since Bluw Internship...

Since working at Bluw Group in London, I have worked for another product design company in Shoreham By-Sea called Paladone.

Paladone is a similar design company, producing consumer products. However, during my time here I worked with the New Product Development team researching new products. I had the opportunity to work on licensed products, such as Guinness World Records, and aid the product designers in meeting important targets and creating products above the current competition.

Feedback from Head of Product Design and Bluw...

On the last day of my internship, I spoke to my manager Matt Chapman who gave me some feedback on the work completed.

In general, He said:

• I was very hard working and the quality of my work was good and lived up to my portfolio!
• The projects I worked on with the other product designers was received well and everyone was pleased with them :)
• I had the opportunity to work directly with the product designers and the directors of the company too, who again were impressed with the work I produced.
• He was pleased some of my designs had been selected by a few large companies for sampling.
• I was an easy person to get along with and everyone warmed to me very well :) I became part of the team!!!
• I was always happy to do anything and consistently worked hard!
• My general up beat and happy personality fitted in well and that I had no problem communicating with everyone in the team :)

Recommendation from a Product Designer at Bluw!

“Eve is hard working and enthusiastic with a good eye for detail. Although her placement with Bluw was short she demonstrated a level of skill and determination that you don’t often see in graduates let alone someone who is half way through their degree.” October 25, 2010

Ian M, Product Designer, Bluw
managed Eve indirectly at Bluw

Product Design Internship at Bluw Group

My internship has just recently come to an end, but it was fantastic!

I have learnt so much through this experience and feel far more proficient in software such as Adobe suite. Shadowing the experienced product designers allowed me to work across a whole range of products. I enjoyed the variety of work from one day to the next and it gave me the chance to see how many different areas need to be refined to complete a successful product.

Brand awareness and understanding how important it is that the product always considers this was something I recognised early on. Briefs provided were specific in their focus and always outlined what the product had to achieve in order to be a success among customers.

Amongst other work, I took part in two briefs, producing conceptual ideas and designs, which went on to be selected. A company called 'Spencers' has chosen to send one of my designs to be sampled. And if its proves to be a success they would like to take on two more designs!

Mothercare/ELC selected two designs from a separate design brief completed recently. I have however come to learn that from the concept stage to completion, the design will adapt and develop in many ways. So I am very excited to see the samples of my designs, but also understand that these will most likely develop before final samples are produced :)

I experienced altering a product many many times before the final design was selected! But I viewed all these changes as positive and something that would add to the success of the product.

My skills in both Photoshop and Illustrator have developed very well. I feel very competent in these and find it very enjoyable producing artwork this way. Further to this, I often photographed and edited photos for sales sheets and packaging artwork, which has also helped develop my skills.

In terms of packaging, I had never ventured into this area at all! But at Bluw, I was immediately introduced to this side of the product design world and loved it! I came to realise it plays a huge part in the design role and is essential. I began by mocking up packaging and understanding how nets are designed. The product designers also took time to demonstrate how they can alter packaging shapes whilst still maintaining optimum function, and also to add artwork to these. I am very much looking forward to developing my own packaging now I know how to!

Towards the end of my internship, I worked on a product which required photographing models made by myself and one of the product designers. Along with these models, I helped design some of the inner packaging, including instruction booklets, and I am really looking forward to the release of the product next year to see my work in the shops :) I will definitely be purchasing one!!!

Overall, an excellent experience which I feel has given me the opportunity to experience product design in the real world! The variety has allowed me to view all different stages of the design process and see exactly what goes into producing a successful product!

It was brilliant!

Product Design Internship at Bluw

Today I started my Product Design Intern at a company called Bluw, based in london.

This morning I sat in on a meeting with the company's contacts in Hong Kong, which was really interesting! It gave me the chance to learn about all the core products as well as the new customer specific products. I also gained an insight to the importance of communication and how it can affect the progression of a product to market.

This afternoon I am being introduced to some work involving arranging artwork on product packaging and generally getting to know how they work here!